COVID is speeding up dramatic changes in fee income at all financial institutions.
Overdraft limits are the key to helping consumers juggle financial hardships, lowering OD price, and retaining revenue.
Limits are tied to debit card usage. The surprise is the new competitor for ODs and how they will take over the market.
The answers and the new strategic direction are in the read below – don’t miss out.
Happy Holidays, Mike 

How often are fees changed? A question never asked to depositories.
The answer is devasting for checking users. Dreadful for some providers. Yet, dynamic for other depositories.
See how 3,309 financial institutions, some just like you, answered in November – last month.
Happy Holidays, Mike

COVID-19 has dramatically changed how overdrafts operate reflecting consumer behavior.
At Moebs $ervices we summarize this in two statements:
Grandma bounces but Mom swipes; and
If you can’t stand the heat, get out of the Overdraft Kitchen.
This report is a recipe or overdraft plan for the rest of the decade.
Contact me to discuss how your plan is unique.
Happy Thanksgiving, Mike

‘Tis the season to be rate jolly. Why? If you don’t change deposit rates soon, competitors will. Read how and why below:

About Moebs $ervices
Since 1983, Moebs $ervices, Inc. independently collects statistically significant primary and secondary empirical data at 87,181 locations of financial institutions.
Moebs $ervices is data, information, and intelligence.
For more, please visit www.Moebs.com.

Rates will move very quickly in the next several months.
Learn why and how with this report below.
Any questions, comments or opinions are welcome.
Semper, Mike

For many years, the House of Representatives had their own bank.
Rubbergate closed the bank. Even our Representatives have trouble managing their financial affairs as do about a third of Americans.
COVID-19 brings us closer to lower OD fees and higher OD limits which are needed by consumers.
Your comments, questions and opinions are welcomed.
Semper, Mike

Are free overdrafts for you?
Did PNC Bank, Ally Bank, Alliant Credit Union, and the Walmart Bank do what you can do?
All the answers, here, so please read on. Send or call with any questions or comments.
Semper, Mike

There is about $17 Trillion in deposits at banks, credit unions, fintechs and savings banks – 20% came in the past 18 months.
Alexander the Great was asked as he was dying who takes over his army. His last words were, “To the strongest.”
The Federal Reserve has re-defined depository deposits and Walmart is the first to start mining.
The following lays out a plan for every financial institution to lay claim and start mining Transaction Accounts quickly.
Semper, Mike

In the past month overdrafts in checking has frequently appeared in the media.
Two major stories are included below: Wall Street Journal and New York Times.
Moebs $ervices is the primary source of overdraft data for both publishers.
Interesting copy highlighted for your convenience.
Have a Joyous and Safe 4th of July – Home of the Free because of the Brave.
Semper, Mike
 

While Service Charges are still down in revenue for financial institutions yet starting to nudge up – see why and how below.
Semper, Mike